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Common Money Myths

July 18, 2022 by admin

Creative abstract money savings sketch on modern laptop monitor, accumulation and growth of money concept. 3D RenderingDon’t let common money myths stand in the way of pursuing your financial goals. Just because a belief is widespread doesn’t mean it’s true. Take our quiz to see if money myths may be sidetracking your financial success.

True or False?

Money management strategies are for the rich only. False. Anyone can benefit from basic financial strategies, such as budgeting, regular investing plans, and debt management.

I’m too young to plan my finances.

False. It’s never too early. Even children can benefit from simple money management strategies.

Planning for the future is all about planning for retirement.

False. While planning for retirement is an important goal, planning for other goals, such as buying a house, starting your own business, sending a child to college, or making sure your family is provided for should you die or become disabled are also important to you and your family’s financial future.

Life insurance coverage should equal five times your salary.

False. Your life insurance coverage should be based on your personal situation and your family’s financial needs.

Everyone should save 10% of their salary for retirement.

False. It depends on your situation and goals. If you’re young and getting an early start on your retirement savings, 10% may be sufficient. If you’re older and are just starting to save for retirement, you may need to put away significantly more. But, remember, any amount you save for retirement will help.

I’ll need only 75% of my preretirement income during retirement.

False. While it’s a common rule of thumb to figure that you’ll need at least 75% of your preretirement income during retirement, many people need more to be able to enjoy the retirement lifestyle they want.

Filed Under: Uncategorized

How Small Businesses Can Use Artificial Intelligence

May 20, 2022 by admin

Digital transformation concept. System engineering. Binary code. Programming.

Science fiction movies and books may portray artificial intelligence as a human-like giant brain with thousands of wires coming from it that control whole cities and their populations. The reality today is that artificial intelligence is unobtrusive, everywhere, and we are interacting with it multiple times daily without always recognizing that we are.

Artificial intelligence is being used by large corporations in a range of areas, including sales, marketing, customer service, employee training/coaching, and logistics. Small businesses can also employ artificial intelligence to improve customer service, reduce costs, and help drive revenues.

What It Is

Artificial intelligence (AI) is a branch of computer science that focuses on building smart machines capable of performing tasks that typically require human intelligence. Essentially, it endeavors to simulate human intelligence in machines. Examples of AI applications many people are familiar with include smart assistants (such as Siri and Alexa) and virtual agents that interact with customers and guide them to possible solutions. Looking ahead, self-driving trucks and cars are in various stages of development, and some vehicles already have self-driving features.

Customer Service

AI can be deployed through the use of chatbots to handle a variety of tasks, such as directing callers to the function they want (e.g., automatic payments). On a more complex level, AI can be used online to help customers with product search and discovery and respond to requests with relevant recommendations. Businesses can use data gathered from AI chatbot customer interactions to identify where in the process problems may arise and what these problems are so that they can be eliminated in the future.

Logistics

Moving goods from one point to another requires up-to-the-minute data so that what is being shipped is shipped in the most efficient and cost-effective way possible. Certain AI programs can predict points where congestion may happen and help redirect trucks and vans so that they avoid bottlenecks and slowdowns. AI essentially streamlines the supply chain. It can do something similar when it comes to warehouse management — identifying choke points that slow the movement of goods from point A to point B.

Marketing

AI marketing sets out to leverage customer data and machine learning to anticipate a customer’s next move and to nudge that customer toward either buying something or increasing his or her average order value. Businesses are using AI to attract, nurture, and convert prospects.

By tracking a customer’s online searches, AI programs can identify what products an individual might be interested in and may be considering buying. AI can target that individual with ads highlighting products or services previously identified as being of interest to the customer. This approach essentially uses machine learning to offer personalized product recommendations.

Sales Training

AI can be used to coach salespeople to improve their sales skills and help them increase their percentage of successful sales calls. AI programs exist that can analyze a number of variables that are used by the most successful salespeople and use that data to identify strategies that can be replicated and utilized by other salespeople within the organization.

As with any technology, there are costs involved in incorporating AI into a company’s operations. A financial professional can assist you in analyzing the costs and potential financial benefits of any new technological enhancements your small business may be considering.

Filed Under: Best Business Practices, Uncategorized

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